Neuroaesthetics and Its Impact on Commercial Workspaces: A Perspective from Unison Spaces.

The intersection of neuroscience and design, often referred to as neuroaesthetics, is reshaping how we think about commercial workspaces. By understanding how aesthetics and sensory stimuli influence human emotions, cognition, and behavior, organisations can create environments that not only look good but also foster productivity, creativity, and well-being.

At Unison Spaces, we are constantly exploring innovative ways to enhance workspace environments. Our recent conversations with Muuto, a leader in Scandinavian design, have deepened our understanding of how neuroaesthetics can be applied to commercial interiors. This article explores the principles of neuroaesthetics and their transformative potential for workspaces.


The Science of Neuroaesthetics

Neuroaesthetics is grounded in the idea that our brains are hardwired to respond to beauty and harmony. Visual elements like colour, texture, light, and form can activate neural pathways linked to positive emotions, focus, and creativity. Conversely, environments that are visually cluttered or poorly designed can trigger stress and reduce cognitive performance.




Applying Neuroaesthetics to Workspaces

Colour Psychology:
Colours influence mood and energy levels. For instance, blues and greens are known to promote calm and focus, making them ideal for areas requiring deep work. Warmer tones like yellows and oranges can stimulate creativity and collaboration in team spaces.

Natural Elements:
Biophilic design, which integrates natural materials, greenery, and organic forms, taps into our innate connection to nature. This not only reduces stress but also improves air quality and overall comfort.

Light and Space:
Access to natural light and well-considered spatial layouts can enhance circadian rhythms, energy levels, and overall satisfaction. Layered lighting solutions that mimic natural changes in daylight are particularly effective.





                               



Texture and Materiality:
Tactile surfaces and materials that feel warm and inviting can evoke a sense of comfort and belonging. Soft furnishings, sustainable woods, and natural fabrics contribute to a more welcoming environment.

Personalisation and Adaptability:
Spaces that allow for personalisation and flexibility empower employees to create environments that suit their preferences, boosting both satisfaction and productivity.

Real-World Applications
Many of these principles are already being implemented in progressive office designs. For example, Herman Miller’s focus on ergonomic and adaptable furniture aligns with the principles of neuroaesthetics by creating user-centric solutions that support both physical and mental well-being.




Why It Matters

In today’s hybrid work environment, where employees split time between home and office, the quality of the workplace has become a critical factor in attracting and retaining talent. A workspace informed by neuroaesthetics does more than just look good; it enhances the user experience, supports mental health, and fosters a culture of innovation and collaboration.








Unison’s Commitment

At Unison Workspaces, we are committed to creating environments that align with our clients’ cultural, functional, and aesthetic aspirations. By integrating the latest insights from neuroaesthetics and partnering with forward-thinking brands like Muuto and Herman Miller, we aim to deliver spaces that are not only future-proof but also deeply attuned to the needs of the people who use them.

As the science of neuroaesthetics continues to evolve, we look forward to exploring new ways to design spaces that inspire and empower. By placing human experience at the heart of design, we can create work environments that drive performance, foster well-being, and celebrate creativity.

                                                                                   




Credits: This article draws inspiration from discussions with Muuto and incorporates insights from their approach to Scandinavian design, as well as the innovative work of Herman Miller in ergonomic and adaptable furniture solutions.